Creative Advertising: Warm Oven Bus Stop

To help Caribou Coffee launch its hot and fresh Daybreaker breakfast sandwiches, Colle+McVoy decided to heat things up a bit. They created ovens out of transit shelters, complete with real heaters and working clocks. They were able to showcase the “Hot ‘n Wholesome” menu items, while keeping Minnesotans during their frigid winter commutes.

Source: My Modern Met


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